
Quirkeys
Branding and Product Design
Design Center | Fall 2022
Product and Branding Design
I was tasked with creating a product that would be good for a museum's gift shop.
Keycaps were a perfect vessel for many interests, so I made a brand that specialized in creating keycap sets for specific museums.
For this project, I chose the
Tellus Museum in Cartersville, Georgia.

DESIGN CHALLENGES
Brand Identity
How do I captivate the youthful spirit of older patrons while also enticing younger, tech-driven individuals?
How do I make a brand non-intrusive so that its individual products can shine?
Product Design
Can I create keycaps that can catch the eye of a wider audience while still staying true to both the brand and the museum it advertises?
Mobile Application Design
How can I supplement an e-commerce application so that it is more than just a shopping app? How do I make users remember and acknowledge the brand for its amiability?
GALLERY



